> An innovation is
the implementation of a new or significantly
improved product (good or service) or process, a new
marketing method, or a new organizational method in
business practices, workplace organization or
external relation. The minimum requirement for an
innovation is that the product, process, marketing
method or organizational method must be new (or
significantly) to the firm.
BHRI Institute supports high tech products with high
added value as a result of increasingly rapidly
growing economy, in which only top innovation
projects survive. So far we are proud owner and
inventor of at least 30 high innovative projects.
The success of BHRI Institute's businesses is becoming
increasingly dependent on the production and
creating attractive, innovative and useful products
and services. Price is far from the most important
differentiating factor between the products /
services, but their quality, innovation and
The BHRI Institute develops and retains the market only to
users always offers something new, improved or
advanced, according to the needs that arise in the
market. It is very important to what extent company
succeeds to satisfy users' needs better than its
competitors. The long run, so successful that
companies that give greater emphasis on innovation.
Innovation is any innovation, which confirm the
usefulness of the market. It can be new or
significantly improved product, service, process,
procedure, etc. Which provides more functionality,
solves a problem, meets the specific needs, reduces
Resources for innovation can be developed within the
company (egg, necessary improvements in
manufacturing or business process, structural
changes in the industry or in the market, a
discrepancy between the existing and what it should
be) or externally (egg, demographic changes, changes
in the axiomatic population, new knowledge).
The success of innovation in the BHRI Institute must
be provided with adequate air creative and
financial, technological and information (market
analysis, competition, trends) support.
The main purpose of development / innovation
function in the company is introducing new features
to enhance the functionality, reduce costs and
increase competitive advantage. The ultimate goal is
to increase the volume of demand and increase
Development / innovation activity of the company is
in most cases associated with research activities.
They can be defined as a vehicle for the production
of changes in the company and the most important
element of entrepreneurship.
Through its long-term development process BHRI
Institute is fully dedicated and aware of:
Target groups of users;
Specific characteristics and needs and the
environment in which users are located;
Competitive offer similar products /
services and their substitutes on the
System sales channels - distribution;
Planned growth and industry structure.